philosophy

At Sterntaler, we see, hear and feel like children. Because we want to understand what touches children, because they touch us. For generations and from the bottom of our hearts.

✓ Understanding what touches.

There is no age at which everything is experienced as intensely as in childhood. Remembering this and preserving a piece of childhood in everyday adult life is a great art. Being a Sterntaler means having exactly this ability. The ability to be enthusiastic about new ideas. The imagination to imagine yourself in new fantasy worlds. The impartiality when faced with new tasks. But also honesty, which is the best basis for trust.

✓ Open your heart with all your senses.

Children see what adults have long since become blind to. They hear what adults have long since become deaf to. And their souls still feel where others have long since become dull. At Sterntaler, we are constantly learning what it means to be a child. As one of the leading manufacturers of toys and textiles for babies and toddlers, it is our aim to understand the world of children so that they can understand the world. This curiosity, our attention to detail and our sense of responsibility result in knowledge and the diversity that flows into the creativity and quality of our products.

✓ Our products carry a high level of responsibility and set quality standards.

A quality that not only refers to the high-quality, pollutant-free materials and the high technical processing level, but also to the production facilities themselves. This is why Sterntaler is an amfori BSCI member, which enables us to have our suppliers audited according to the code. Some of our toy production sites are certified according to the ICTI Ethical Toy Program.